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Who Am I? Branding Your Image On Social Media in Three Steps

Your business has an image. In the “real” world you protect your company’s image as best as possible, but do you do the same on the various social media platforms available to us? Do you pay attention to what goes live on your Facebook page? Do you constantly follow your company’s tweets? If not, you’re setting your brand up for failure.

Technology CFOs In High Demand; Intronis Raising Money?

Intronis is the latest MSP-centric software company to hire a CFO (chief financial officer) and raise new funding. Other MSP- and cloud-oriented companies to hire new CFOs in recent months include Autotask, Axcient and Kaseya. What’s the common thread here? Many privately held technology companies, including those in the MSP market, need seasoned CFOs to organize appropriately for their next stage of growth.

Crazy Idea: Don’t Ignore Office 365, Google Apps

If you can’t fight them — join them? A growing number of MSPs and VARs seem to be finding cloud success promoting Microsoft Office 365 and Google Apps to customers. And old arguments about thin SaaS profit margins and cloud customer billing models seem to quieting down. Why’s that? Here’s the update.

Seven Managed Services Blogs MSPmentor Didn’t Write, May 4

I’m seated at the Ingram Micro VTN conference in Colorado Springs, Colo. Some impressive cloud statistics for VARs and MSPs just emerged, along with additional highlights from the Ingram team. But what else is going on? Plenty. Here are seven managed services blogs and MSP news stories the MSPmentor team didn’t have a chance to write for the week ending May 4, 2012.

GFI Erases Line Between Managed Cloud Backup, Remote Monitoring

GFI Software continues to connect the dots between its managed services software tools and cloud services. The latest example involves GFI MAX Managed Online Backup joining the GFI MAX RemoteManagement platform for managed services providers (MSPs). If you look at the GFI software portfolio, it’s clear the company is trying to give MSPs a one-stop shop (remote monitoring, security, storage) for recurring revenue opportunities.

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